Lead Trainer
Colin Millward brings over 35 years of expertise managing international enterprise systems projects across Europe, the U.S., and Asia-Pacific, showcasing leadership, cross-cultural skills, and measurable business outcomes. Since founding Knight Griffin Pte. Ltd. in 2003, he has provided management consulting and corporate training to diverse organisations. Accredited as a PMP® in 2005, Colin holds an MBA and certifications including CRP, CSM, and A-CSPO. As a Principal Mediator with the Singapore Mediation Centre, he resolves complex business disputes. Colin’s engaging approach, combining deep expertise, experience, and humor, continues to impact organisations across the Asia-Pacific region.
Course Summary
This practical two-day course equips participants with essential skills for planning, managing, and executing projects. Suitable for both beginners and those refining their approach, the course covers traditional and Agile methodologies, including Waterfall, Agile, and hybrid approaches. Participants will learn to define objectives, manage stakeholders, plan predictively, handle risks, and communicate effectively. With six modules and real-world applications, the course helps develop the skills necessary to structure, lead, and measure project success, ensuring confident leadership and strong project results.
Course Objectives
By the end of this workshop, participants will :
- Master Waterfall, Agile, and hybrid methodologies to expertly plan, manage, and deliver complex projects with precision.
- Master Waterfall, Agile, and hybrid methodologies to expertly plan, manage, and deliver complex projects with precision.
- Strengthen leadership and communication abilities to inspire teams, drive collaboration, and foster stakeholder engagement throughout the project.
- Strengthen leadership and communication abilities to inspire teams, drive collaboration, and foster stakeholder engagement throughout the project
Course Agenda
Day 1
- What Projects are all About
- Objectives, Deliverables and Stakeholders
- Predictive Project Planning and Management
Day 2
- Agile Project Planning and Management
- Keeping it Stable
- Leading and Communicating
Course Methodology
Day 1 focuses on advanced social media marketing techniques, starting with a Social Media Advertising Masterclass covering targeting, optimization, and budget management. Day 2 emphasizes creative and strategic elements, starting with a Social Media Landscape Overview, followed by an Advanced Content Creation Workshop where participants learn to craft platform-specific, high-impact content.
Course Objectives
By the end of the course, participants will be able to:
- Enhance their expertise in advanced social media strategies, focusing on advertising, content creation, and optimizing audience engagement for improved campaign performance
- Stay updated with the latest developments and effectively boost content visibility
- Gain the skills to develop and execute well-structured social media campaigns, incorporating key strategies such as influencer marketing, and ROI measurement to drive business success
Target Audience
Corporate marketing managers, social media strategists, brand managers, digital marketing professionals, content marketing specialists, corporate communications managers, public relations executives, advertising account managers, e-commerce marketing professionals, marketing analysts, business development managers, community engagement officers, internal communications specialists, event marketing coordinators, customer experience managers, nonprofit organization marketing directors, product marketing managers, brand communications specialists and corporate executives interested in digital strategy
Target Competencies
- Master advanced targeting, budget optimization, and performance analysis for impactful advertising
- Craft platform-specific, high-impact content using storytelling and design techniques
- Stay updated on algorithm changes and emerging trends to boost content visibility
- Develop and execute structured social media campaigns with comprehensive content calendars
- Monitor brand sentiment and build loyal communities through effective engagement
- Integrate AI, automation, and new platform strategies to stay ahead in social media marketing
- Analyze ROI and KPI metrics to optimize strategies and measure campaign success
